May 2012
7 posts
COVER MAN - REVEALING INSIGHTS!
From famous athletes to fabulous surfers in Hawaii and more, newly launched Danish fashion magazine Cover Man captures them all in style to reveal their adventures life. So make sure to grab issue #2 for some insights on why boys will be boys… Sweater – style Cain College – style Lenny Shirt - Fritz Long-sleeved T-shirt – style Emil Get them shipped for free:  NN.07 web shop.
May 24th
EUROMAN WINNERS DENIM STYLE!
Anders Munk, Århus C Andreas Sondrup, Aarhus N Brian Sørensen, Aalborg sø Carsten Lohmann, Liseleje Charlie Svendsen, Ribe Christina Pedersen, Aalborg Emil Laue Jacobsen,  Silkeborg Emil Vesterskov Bertelsen, Ikast Flemming Sørensen, Hvidovre Kasper Andersson, København Ø Lars Kiilstofte, Hansen, København S Magnus Magnussen, Klampenborg Mark Jensen, Frederiksberg Mikkel Hansen, København N Morten...
May 22nd
PEOPLE ARE PEOPLE…
An Italian hairdresser with eyes to die for. The crazy Swiss (!) wining on the beach. A lifeguard worth drowning for. The cool biker that got away. The American with the contagious smile. A German red haired with sting. A beautiful authentic No Nationality couple. And Vicky who couldn’t get enough of the water…. These are some of the people from Ibiza that we met and convinced to model our...
May 15th
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BLAZER BLAZE!
The blazer is definitely hot this season. So why not take it up a casual nudge this weekend? Here are three styles to make you feel and look good; perfect for those special dressed-up occasions, or perhaps just when your out-and-about doing your thing. And hey - they come in different colours too. Club 2499 dkk – 100% Cotton New Farm 1999 dkk– 100% Linen Nobel 1699 dkk – 100% Cotton Btw,...
May 11th
5 YEARS AND RUNNING!
At times, someone else can just sum you up really well. We came over this article by Fashionunited.co.uk and felt really proud. 5 years have passed since the birth of NN.07 and we’ve gone from crawling to standing and then walking. But we have yet many, many things to accomplish, places to go and people to dress - we’ll do that running. Our fifth year calls for a big celebration; we’re planning...
May 8th
NN.07-PEOPLE WE ADORE!
Following up on yesterdays post on our Spring-goodies for women, here’s a link to a good looking springish NN.07 MAN; Nicolai Klingenberg, Denmark’s true lifestyle viveur knows his stuff… It’s all in the details: blazer in creme and garment-dyed jeans in sun-bleached green from NN.07’s spring/summer collection, out in stores now.
May 3rd
SPRING OUT IN STRIPES, CHECKS & DOTS!
Spring is definitely hitting Scandinavia all over. So we thought we’d post some women’s looks for you to spring out in. All of them in pure 100 % cotton. A bit 50’s, a bit school uniform-ish, we just love this checked workers dress called SHURTA. It also comes in a dotted indigo-blue version to die for. ADINA, this cream-coloured jacket with hood is perfect if you prefer wearing a...
May 2nd
April 2012
4 posts
UTFÖRSÄLJNING PROVKOLLEKTIONER
Fredag 27 april, 8:00 – 19:00 Lördag 28 april, 10:00 – 15:00  Vi säljer ut Herr, Dam och Accessoarer  Priser från 50 % uppåt, Unika plagg, Endast kontanter!!! Adress: Karlbergsvägen 7, 1tr, kod 2846 (Odenplan, mittemot Hotell Oden) Välkommen!
Apr 23rd
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THE WINNERS!!!
Tone (26) and Thilde (25) both from Copenhagen are the lucky winners of our Ibiza competition. They’ll be swept away on an all expensive paid long-weekend to Ibiza to indulge in the best this pleasure island has to offer in food, beaches and parties. Everything (well, maybe not everything)… will be documented online. More info coming soon. But for now we say: congratulations!!!
Apr 17th
THE RISE OF DANISH DENIM…
…is the expressive title that Tomas Bojer from Denimhunters uses in this very comprehensive article on jeans from NN.07 and Directors Cut. Really worth reading!
Apr 10th
SAKE, DAIFUKU, DORAYAKI, ASAHI…
…we didn’t hold back on any Japanese goodies when receiving the Swedish fashion industry at last weeks press presentation in Stockholm.  Although far ahead, we can already promise you lots of Japanese goodies to wear coming Autumn/Winter J.  
Apr 2nd
March 2012
7 posts
VOTE FOR US! VOTE FOR US! VOTE FOR US!
We have been nominated for the Dansk Fashion Awards in the category DANISH FASHION BRAND OF 2012. It’s a nomination we’re very proud of. And since we sincerely feel we’ve fit the category description: “Danish fashion company that have managed to create a brand that through its identity and the universe extends beyond an individual collection”, we’re reaching out to you, ladies and gents, hoping...
Mar 30th
IBIZA COMPETITION UPDATE!
Hola, hola! We’re very happy to have received so many contestants to our competition. However,  we’ll need more time to go through all of them. Thus, we have to postpone the announcement a couple of weeks.  Please keep in mind that you MUST be a NN.07 Facebook-member in order to win the competition. You’ll also have a better chance of winning if the person you’re bringing...
Mar 21st
BRAIDED LEATHER ACCESSORIES
We captured Daniel Lindström, Café Magazine’s fashion director, highlighting the new trends in bags and similar accessories which facilitate your everyday life. See the clip (fast-forward if you’re not into scones, comediennes, soul-singer etc.). Our line of braided leather accessories is out now! Italian premium vegetable tanned leather is roguishly braided and presented as a computer bag, wallet...
Mar 19th
LAST 5 DAYS OF OUR COMPETITION!
We’ve reserved the tickets! We’ve booked an amazing hotel! We’ve booked tables at some of Ibiza’s nicest restaurants and beach-clubs! We’ve arranged for Leif, the hunk in our campaign, to show us some fun! We tried to book nice weather but didn’t get a reply… We’ve done the difficult part now you just have to do the easy one – sign up! And don’t forget to invite your + 1 and/or other friends to...
Mar 9th
Mar 5th
Mar 5th
NN.07 WOMAN + COVER MAGAZINE DK
If an all-expensive paid long weekend to Ibiza for you + 1 isn’t enough and you want more, maybe this competition is for you. Win clothes from our women’s collection for a value of 10.000 DKK just by answering a simple question. The competition is conducted by Danish Cover Magazine – check it out!
Mar 1st
February 2012
8 posts
THE CLUB BLAZER
Timeless and always in style, Ida is our well-constructed club blazer. Comes in navy blue with gold brassed and detailed hammered buttons. Dotted and pinstriped lining adds additional flair. 100% wool.
Feb 17th
WIN A TRIP TO IBIZA FOR YOU + 1
Relive the NN.07 Ibiza-experience! We’ll send you and a friend to pleasure Island Ibiza for an all expenses paid long-weekend during the Ibiza openings early summer 2012. Experience the beaches, the restaurants, the music, the clubs and the people.  We’ll also hook you up with clothes from our Spring/Summer collection. …you might even get to hang with Leif, Anja, Vicky,...
Feb 15th
IBIZA LOOOOOOVE!
We captured this sweet couple, Caroline and Marco, on pleasure Island Ibiza and instantly fell in love with them. Not just because they looked damn good in NN.07, but because they seemed to adore each other. Have someone you adore? Wanna bring that person to Ibiza? Check out our web and you’ll understand. …meanwhile, it just has to be said: happy Valentine’s day!
Feb 14th
DIRECTORS CUT – NEW AND PERSONAL
Directors Cut is best described as our founding fathers, Victor Lindh and Ulrik Pedersen, personal wardrobe favourites. The result of their continuous commitment to materials and a perfect fit, gathered from many years of researching the Japanese street fashion and craftsmanship tradition. Not only to be considered a more exclusive upper line of NN.07, there’s also an important personal and...
Feb 13th
WatchWatch
DIRECTORS CUT – AN EXTREMELY PERSONAL BRAND …take a couple of minutes and relax – this film requires it! Camera! Action! Roll!!!
Feb 8th
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MASCULINE WOMEN’S LOOK
Agreeing with Swedish Femina; we kinda like the idea of women wearing what’s considered traditional men’s clothing: heavy coats, costumes, braces, ties etc., Our sun-bleached chinos in cotton come in two different styles: a classic and a modern low-crouched tapered version.
Feb 2nd
NN.07 WOMAN ON DANISH MORNING TV
Feb 2nd
GREETINGS FROM IBIZA!
February 1st, freezing cold in Europe. A perfect time to bring some heat and sunshine your way. GREETINGS FROM IBIZA was shot during a very hectic week a couple of months back, on pleasure Island Ibiza. Lots of work but amazing fun. Best thing of all – we met many new people. We found them on the beach, in bars, at clubs, at the airport etc. These people tried on our spring/summer collection. They...
Feb 1st
January 2012
6 posts
IT'S CALLED TWITTER...
…and just in time for the Cph fashion week we’re on it. Follow us (@NoNationality07) as we nestle in, reveille secrets and give you NN.07 related highlights.
Jan 31st
1 tag
IBIZA GOTHENBURG STYLE!
Saturday evening we brought Ibiza to the Elite Plaza Hotel in Gothenburg. The occasion: presenting our spring/summer 2012 campaign: GREATINGS FROM IBIZA to some of our favourite friends from NK GBG, Stuk, Ted B, Holmens Herr, Design only, Cenino, Pondus to mention a few. In between the fun, the heat and the drinks, we found time to show the collection, which is out in stores now. We also found...
Jan 29th
10 notes
A LOOK TO DIE FOR
Pang, pang! A small preview of our upcoming Men’s spring/summer 2012 collection from our Danish friends, Soundvenue Magazine. Vintage style college, striped shirt with brown corozo buttons and washed chino shorts. Guns to their heads or not, this is a look we’d like to see on Scandinavian guys this spring-summer.
Jan 24th
OHHH, SO MANY GOODIES!!!
Yesterdays line release made us all very exited. Like children in a candy store, we just couldn’t contain ourselves. A big Homer Simpsons Ohhhhh on all of us.
Jan 18th
"WITH A LITTLE HELP FROM OUR FRIENDS"
Our Danish friends at Euroman were among the first to unwrap the NN.07 Spring/summer 12 collection. From top to toe: ice cool suede jacket, called Han Solo, comes in cognac and brown/green, Indigo blue linen shirt + a new range of chinos soon to be launched. More news on our SS12 collection soon to come!
Jan 13th
Pssst...
…we’re back; we’re rested and we’re ready to go go go! Danish lifestyle guru Nicolai Klingenberg caught up with our product developer, Ulrik Pedersen, for a nice little chat and discussed the future of our Limited Edition concept, with focus on our most exclusive limited products so far: an authentic cigar cabinet, developed together with Københavns Møbelsnedkeri. See, read and listen...
Jan 4th
December 2011
9 posts
Dec 23rd
MERRY WEBSHOPPING!
We’re happy to present the launch of our webshop, which means that we’re now more borderless than ever. From our webshop you can find NN.07 clothes for him and her; classics such as our chinos, blazers, knits, as well as smoking new arrivals and our finest accessories. You can also find our seasonal limited edition products, and get everything shipped all they way to where you are. To celebrate...
Dec 22nd
WE WON 4 OSCARS!!!
UEBERVART-SHOP.de is a fashionable online shop with an eye for the best in today’s international men’s fashion. These Germans not only got style but also taste and humour. So much in fact they created THE UEBERVART OSCARS FOR SUPPLIERS 2011. NN.07 won 4 of these very sought after statues. Where looking forward to the ceremony and our tuxes and gala dresses are being tailored at this moment. The...
Dec 20th
BRANDED FRIEND NICOLAI KLINGENBERG
Last friday our friend Nicolai Klingenberg, grand connoisseur of Danish and international lifestyle and founder of my-pleasure.dk, paid us a visit. And since we’re the way we are, we didn’t hesitate to get him seriously NN.07-branded (this isn’t something we do with everyone…). He’s always well dressed and good looking, but now even extra in the NN.07 watch Ltd. edition (# 6), home edition apron...
Dec 16th
NN.07 LUSSE BEAUTIES
Our very own Lusse-beauties, Ulrika and Ulrik, brought the NN.07 HQ crew Lussekatter and a very very strong glögg…:)
Dec 13th
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THE JANSONTITION
Join Jens’, our in-house chef, Janssons’ Temptation Competition. MAIL us the right answer and we’ll draw a winner who’ll be sent a NN.07 Christmas Food cookbook + the necessary ingredients for showing of your JANSONS’ TEMPTATION cooking skills. There’s also a surprise gift in the pack. Which of these swimmers is most suitable for making a delicious Jansons’?: 1.   ...
Dec 13th
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FASHIONABLE JULCOOKING
In between producing collections and travelling around the world for inspiration this spring/summer, we came up with what might be our most succulent idea up to date: the NN.07 CHRISTMAS FOOD – RECIPES FOR GOOD PEOPLE. If you weren’t one of the lucky few to get one sent to you by post, the book can be found at our retailers all around Scandinavia free. “Must have mustard herring”, “Chef...
Dec 13th
2 tags
WATCH OUT!
Our first watch has seen the light; a very limited edition designed and manufactured especially for Christmas 2011 together with classic Swedish watchmakers, Sjöö Sandström. This is a watch that breads NN.07: unique craftsmanship, attention to every detail and hopefully an original of tomorrow. Get the Why, How, When, Where, here. But if you have more questions, don’t hesitate to mail. Photo:...
Dec 5th
2 notes
1 tag
CHRISTMAS HOME COLLECTION
Our ho ho ho home collection is out and about. Special Christmas edition of pillows, blankets, gift-socks, aprons, Santa-sacks, etc.. Made of recycled army blankets and vintage shirt fabrics, these unique pieces are designed by our friends at ‘Oddbirds’. Read more about them here. See and feel them at selected NN.07-retailers. To place your order or for inquiries, mail us.
Dec 2nd
1 note
November 2011
6 posts
2 tags
CHRISTMAS FAIRIES ON TOUR
Creative Christmas fairies, Oddbirds, are flying throughout Scandinavia spreading the NN.07 Christmas spirit into selected shops in Sweden, Denmark and Norway. Underneath you see some teasers. You can also find all the pictures from the different countries and shops under ALBUMS on our FB-page. Also, it’s possible to touch, feel and buy most of the decorations in the shops…  ...
Nov 30th
3 notes
1 tag
NN.07 BRANDED BELGIUM BEER - BIG, BAD, BEAUTIFUL! ...
We hooked up with Pilsnergubbarna and created something really big, bad and beautiful. We’re talking beer of course – our own premium belgium style NN.07 branded ale; succulent dark with a rich taste. To order it, visit and click “ORDER YOUR CHRISTMAS BEER HERE”. Easy as that! Remember: this is some good stuff to be enjoyed with people you care about and drunk with moderation.  Santa says...
Nov 29th
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1 tag
LOVE CHRISTMAS, YES YOU WILL!
A bit early, but we just can’t contain ourselves anymore: WE JUST LOVE CHRISTMAS! And this year we’re doing it the NN.07 way, in thru style. So ladies and gents, we’re proud to present the NN.07 “CHRISTMAS-MERRY-DAYS-FOOD-AND FRIENDS”. It’s a long title, we know. But not as long as our 30 days of Christmas extravaganza, coming right at ya through FB, our blog and web. It’s all...
Nov 25th
2 notes
ROYAL NIP/TUCK BY KING
As the invitation stated: “We have something to tell you”. And yesterday the secret was unveiled: www.kingmagazine.se had some serious nip/tuck done. Now more beautiful then ever, and with various new interesting sections: Forum, Brand gallery, Stories about fashionable iconic men, New bloggers and more. Money well spent!
Nov 17th
WANT TO WORK WITH US?
GOOD TIMES!  We’re recruiting a Logistics & Administration genius - are you our man/woman? If yes, mail your application no later then Nov. 10th with the subject: L&A.
Nov 3rd
BUY A T-SHIRT + GROW A BEARD = HELP FIGHT CANCER! ...
Some time ago we were asked by Kræftens Bekæmpelse (The Danish Cancer Society) to collaborate in their campaign ’Ikke kun for skæg’ (Not just for fun), aimed to draw people’s attention to cancer that affects men. Instinctively we designed a very special T-shirt, manufactured in a limited edition of 500 pieces.  Four great Danes: Burhan G and Joey Moe (singers), Brian Holm (ex. professional...
Nov 2nd
October 2011
4 posts
NN.07, BY THE WAY...
Danish blogger Funda (BY THE WAY) attended our press day together with fellow bloggers, stylists, journalist and editors. She managed to get essential snapshots of our SS12 Women’s, Men’s and Accessory collection to the spot. 
Oct 28th
NOT CHINOS NOT JEANS BUT JAMES OVERDYED!!!
Our Ulriks (pic) have them, Tommy has them, Victor has them, Lincoln has them and Desire (pic) wants but can’t have them…All the guys at our head office are running around looking mighty fiiiiine in their 5-pocket James Overdyed pants. James Overdyed can be considered a mix between jeans and chinos. But the soft surface together with the rough look stands on its own and appeals to jeans...
Oct 24th
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“SUN IS SHINING, THE WEATHER IS SWEET…”
“…make you want to move your dancing feet…”. We’ve been away, we had fun! We got tanned, in the sun. We got undressed, danced and laughed, while some of them barfed… But in the end, our SS12 campaign was DONE! (Poetic…)  See the final result and read more about the adventure very soon. Meanwhile, some behind the scenes:    
Oct 11th
1 note